If you’ve already built a lengthy career, in any field or many, consider the many steps that got you there. And if you’re just starting out, think about all that you’d like to know about…
Chapter 10 – Launch When you’re ready to launch your business, you should celebrate. Mark the occasion, even if it’s simply with take-out. Get used to recognizing milestones, and do this for others who work for…
Chapter 9 – Before You Sell: Taking Care of Business Like most new business owners, as soon as you open for business, you’re going to be focused on sales, costs and revenues. So before you put…
Chapter 8 – Marketing Your New Small Business You need sales to get your business started. How will you get clients or customers? I’m always a fan of getting someone to help you if you can…
Chapter 7 – Should I incorporate? Many questions people frequently ask about starting a business are rooted in some aspect of incorporating. There isn’t a formula or an algorithm for it (yet), so I think it’s…
Chapter 6 – How Do You Know If Your Business Idea Stinks? Let’s look at your business idea again. Let’s suppose you regularly bake chocolate chip cookies, and everyone at the bake sale loves them. You’re…
Chapter 5 – Make a Practical Business Plan If you’re like many Americans, you don’t think you can start your own business, simply because you don’t really know how. This series is for you –…
Chapter 4: Should I Have Them Sign an NDA? With your customer-centric, value-adding idea in tow, you’re moving one step closer to starting your own business. It’s time to start building it, and yet you don’t…
