Kim Lassiter was always interested in food but after her daughter, Martina, was diagnosed with kidney disease, she had another reason for learning how to prepare healthy food. Her company, Symply Pure and Decadent Bakery, has enjoyed steady growth. Kim works tirelessly to create yummy treats for her loyal customers. “At Symply Pure and Decadent, we are focused on providing premium services with the highest levels of customer satisfaction – we will do everything we can to meet your expectations,” Kim says. Based in the New York metropolitan area, Symply Pure and Decadent Bakery not only bakes to order but they also offer catering services for all special occasions. For more information, go to the website.
Can you point to one event that triggered your interest in your career?
I have always had a passion for the field of culinary, however when I gave birth to my four year old daughter and she was born with kidney disease, I decided I had to go into this field of work so that I could learn to eat and prepare healthy meals. During that education period, I learned how to make wonderful food and pastries that taste great and are also healthy.
What about this career choice did you find most appealing?
This career has taught me to respect the industry based on the hard work that goes into. So many people don’t realize how much education goes into food. What you give to this business is what you will get out of it. You have to be truly dedicated and have the love and passion for what you are doing.
What steps did you take to begin your education or training?
I studied every aspect of the industry as well as health and fitness. I read about my daughter’s medical condition. I wanted to know how to choose the best course for me as well as what I could give back to to others.
Along the way, were people encouraging or discouraging?
I have had both experiences along the way. I changed my career late in life and some people felt it was too late for me to do this. Others, however, felt I had the passion and the drive to do it and succeed.
Did you ever doubt your decision and attempt a career change?
No, I never doubted my decision. I felt that I had to do this.
When did your career reach a tipping point?
Well, things happen very fast for me. It has only been four years and I am amazed by the response. In no time, things just started happening. I was out at farmers’ markets and pounding the pavement, trying to make things happen and going door to door. I contacted everyone I knew for support.
Can you describe a challenge you had to overcome?
I had to overcome the way we had to eat and helping my daughter who has been diagnosed with kidney disease, G6pd, and a glucose deficiency. Learning how to take care of her was the biggest challenge in my life, but she’s also my greatest blessing.
What single skill has proven to be most useful?
Experience. The relationships that form compliment the education.
What accomplishment are you most proud of?
I am very proud of the how far I have come. I am very grateful and humble and thankful to God above for blessing me.
Any advice for others entering your profession?
Love what you do, and then do it well.