WAT-CAST: Sarah Binder Mehta Talks About PianoPiano

Posted on September 24, 2018 by Charlene Giannetti in Woman Around Town

Irving Berlin’s “I Love a Piano” is a popular song that has been recorded by a who’s who of vocalists.  Sarah Binder Mehta, president of PianoPiano, not only loves the instrument, she supplies pianos, renting these luxury items to those who need them. A graduate of Cornell and the University of Michigan School of Law, Sarah joined forces with her father, Jerry Binder, in 2014 to continue the family business, providing affordable piano rentals to customers. The company’s clients include Broadway shows, musical stars, special events, and advanced players, as well as beginners. PianoPiano has even supplied pianos for real estate stagings.

PianoPiano is taping into a trend – allowing people to rent rather than make an expensive purchase. How smart is that? Sarah talks with Woman Around Town’s Editor Charlene Giannetti about the company. Click to listen.

Top photo: Jerry Binder and Sarah Binder Mehta

About Charlene Giannetti (778 Articles)
Charlene Giannetti, editor of Woman Around Town, is the recipient of seven awards from the New York Press Club for articles that have appeared on the website. A graduate of Syracuse University’s S.I. Newhouse School of Public Communications, Charlene began her career working for a newspaper in Pennsylvania, then wrote for several publications in Washington covering environment and energy policy. In New York, she was an editor at Business Week magazine and her articles have appeared in many newspapers and magazines. She is the author of 13 non-fiction books, eight for parents of young adolescents written with Margaret Sagarese, including "The Roller-Coaster Years," "Cliques," and "Boy Crazy." She and Margaret have been keynote speakers at many events and have appeared on the Today Show, CBS Morning, FOX News, CNN, MSNBC, NPR, and many others. Her last book, "The Plantations of Virginia," written with Jai Williams, was published by Globe Pequot Press in February, 2017. Her podcast, WAT-CAST, interviewing men and women making news, is available on Soundcloud and on iTunes. She is one of the producers for the film "Life After You," focusing on the opioid/heroin crisis that had its premiere at WorldFest-Houston International Film Festival, where it won two awards. The film is now available to view on Amazon Prime, YouTube, and other services. Charlene and her husband live in Manhattan.

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